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Why are so many drug ads filmed in slow motion? - Printable Version

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Why are so many drug ads filmed in slow motion? - space-time - 02-12-2021

I could be wrong, but I would say that most drug ads are filmed in slow motion and the reverse is also tru, if there are ads filmed in slow motion, is is probably a drug.

Of course there are exceptions, but I think the coloration is pretty good.


Re: Why are so many drug ads filmed in slow motion? - bazookaman - 02-12-2021

One thing I've noticed with a couple drug ads is that the "talent" are wearing masks. So with the completely generic settings most drug companies use to sell their wares + everyone wearing masks, they have effectively created "stock" ads. So you can just insert whatever VoiceOver you want and it can become a beer ad. Or an eyeglasses ad.


Re: Why are so many drug ads filmed in slow motion? - TheCaber - 02-12-2021

"...ask your doctor about the benefits of switching to [[ Duff's beer ]] ! Ask for it by name!
Not available in all locations. Side effects may include excessive bloat, wallet deflation, virulent opinionating, loss of social skills, smooth brain syndrome, and other symptomatic presentations. As always, [[ drink ]] responsibly. [[ Drink ]] more. [[ Drink Duff's ]]"


Re: Why are so many drug ads filmed in slow motion? - wurm - 02-12-2021

space-time wrote:
I could be wrong, but I would say that most drug ads are filmed in slow motion and the reverse is also tru, if there are ads filmed in slow motion, is is probably a drug.

Of course there are exceptions, but I think the coloration is pretty good.

They're also longer than the conventional :30. So slowing down the action fills more time. But bazookaman is right. Looks like stock footage. Just insert [your drug name] here.


Re: Why are so many drug ads filmed in slow motion? - NewtonMP2100 - 02-12-2021

.....the same reason that 'Bay Watch' had so many slow motion scenes......


Re: Why are so many drug ads filmed in slow motion? - MrNoBody - 02-12-2021

I've noticed this in most of the ads, even for pet meds...

Side effects may include blah blah blah... or death.


Re: Why are so many drug ads filmed in slow motion? - rz - 02-12-2021

Should death occur, tell your doctor before discontinuing use...

Oh, and one of them doesn't say "death". They say a "fatal event".


Re: Why are so many drug ads filmed in slow motion? - SteveG - 02-12-2021

It is helping to introduce an atmosphere of calm and safety. This is despite the deadly side effects being rapidly recited. It's a deadly dirty trick.


Re: Why are so many drug ads filmed in slow motion? - Article Accelerator - 02-12-2021

space-time wrote: Why are so many drug ads filmed in slow motion?

Because they need time to tell you about a**l leakage, cancer, kidney failure, paralysis, potential death, and other side effects.