06-21-2007, 11:16 PM
Here is a clip from what is supposedly an article in Advertising Age that mentions Jiggy in a story. This came from your link above, which, BTW, really hangs up FF for me.
Jig-a-Loo is big in Canada, and it has recently completed a $7.5 million private-equity deal to take a shot
at the U.S. market. Watch out WD40. | ALSO: Comment on this column in the 'Your Opinion' box
below.
Three Brands That Make Sure Operations and Brand Promise Are the Same Thing
By Jonah Bloom
Published: March 26, 2007
The real brand heroes are so often the small guys. The guys who innovate because they can't spend; the
guys who understand brand utility, because if they didn't their companies would wither before they...
Jig-a-Loo is big in Canada, and it has recently completed a $7.5 million private-equity deal to take a shot
at the U.S. market. Watch out WD40. | ALSO: Comment on this column in the 'Your Opinion' box
below.
Three Brands That Make Sure Operations and Brand Promise Are the Same Thing
By Jonah Bloom
Published: March 26, 2007
The real brand heroes are so often the small guys. The guys who innovate because they can't spend; the
guys who understand brand utility, because if they didn't their companies would wither before they...
![[Image: IMG-2569.jpg]](https://i.postimg.cc/Jn06m2gT/IMG-2569.jpg)
Whippet, Whippet Good