Apple Gets Cute with Rumor Sites

[guitarist]

Nice counter-signaling!

http://reviews.cnet.com/8301-19512_7-573...-products/

[space-time]

I wonder why they didn't do this all along

[timg]

Wonder what an iFPGA is ...

[macphanatic]

Maybe they should have thrown references in there about TouchPads, Playbooks and a few other non-Apple products. :-)

[freeradical]

Maskirovka is a time honored strategy.

[silvarios]

space-time wrote:
I wonder why they didn't do this all along

Because this use of resources doesn't actually help Apple in the least. The iPhone 4 was very publicly leaked and it still went on to sell quite well (to say the least).

Apple's combative secrecy is no longer cute. They don't have to run their mouths to the press all the time nor do they need a bunch of official corporate blogs (or Twitter and/or Facebook presence) to be successful. On the other end of the scale, purposely wasting time putting real resources into falsifying product info is likewise senseless.

Apple is still trying to find a productive middle ground.

[Black]

silvarios wrote:
On the other end of the scale, purposely wasting time putting real resources into falsifying product info is likewise senseless.

Do you s'pose the team responsible for creating this bogus list had their own separate facility?

[Black]

silvarios wrote:
On the other end of the scale, purposely wasting time putting real resources into falsifying product info is likewise senseless.

Do you s'pose the team responsible for creating this bogus list had their own separate facility?

[guitarist]

On the other end of the scale, purposely wasting time putting real resources into falsifying product info is likewise senseless.

Considering the efforts and resources (millions) Apple invests in protecting its trade secrets and strategies, what impressed me about this one is how simple and low cost it is. Instead of buying more expensive locks and armies and fortifications, they just made a series of false doors, made of paper and balsa wood, that look like real doors. There's a degree of playfulness about it.

What's senseless, is having tons of resources fortifying the front door, while cluelessly leaving the back door open. Then bitching about it, or trying to intimidate rumor sites. When snitches slip in the kitchen door and peek at recipes, then rush out out to broadcast their findings, who left the kitchen door open?

Apple is still trying to find a productive middle ground.

I agree.