02-10-2021, 02:50 AM
I would have to admit that I don't understand the need to rebrand. For me the change just makes it more difficult to buy the brand that I enjoy. I recognize that my (white) opinion might not be relevant though. I did find a little article from the family of "Aunt Jemima" that was interesting. https://www.wbur.org/hereandnow/2020/06/...ts-rebrand