04-07-2006, 12:31 PM
I totalyl agree, I owned a Dominos until summer of 1993. we hand tossed pizzas, 12" small and 16" large, then the area stores went to 15" large, I stuck to 16".
I finally got fed up and sold out when pizza hut started delivering and corp stores that surrounded me started doing stupid stuff, like selling Subs, wings, smaller pizzas, let's be like Pizza Hut and sell a 12" medium and a 14" large. My advertising money, 6% was being wasted and there was nothing I could do about it.
Me and a few franchisees wanted to stick to what we did best, deliver pizza. 12" small, and let's go to 18" large.
We wanted to do a "you call that a large?" ad campaign.
Things were going downhill and I finally sold the store. Great move as I look back
Jon
I finally got fed up and sold out when pizza hut started delivering and corp stores that surrounded me started doing stupid stuff, like selling Subs, wings, smaller pizzas, let's be like Pizza Hut and sell a 12" medium and a 14" large. My advertising money, 6% was being wasted and there was nothing I could do about it.
Me and a few franchisees wanted to stick to what we did best, deliver pizza. 12" small, and let's go to 18" large.
We wanted to do a "you call that a large?" ad campaign.
Things were going downhill and I finally sold the store. Great move as I look back
Jon