03-31-2008, 06:14 PM
http://www.msnbc.msn.com/id/23879966/
The poll of nearly 2,000 professionals and students by online magazine brandchannel.com asked its readers to identify the brands with the greatest impact on their lives, and say how they affected readers' behavior and their view of the world.
Apple was the overwhelming winner. Apple triumphed in six categories including most inspiring brand and the one readers cannot live without.
Microsoft received the dubious honor of the brand most readers wanted to argue with, and the one they most wanted to revamp.
The poll of nearly 2,000 professionals and students by online magazine brandchannel.com asked its readers to identify the brands with the greatest impact on their lives, and say how they affected readers' behavior and their view of the world.
Apple was the overwhelming winner. Apple triumphed in six categories including most inspiring brand and the one readers cannot live without.
Microsoft received the dubious honor of the brand most readers wanted to argue with, and the one they most wanted to revamp.