04-16-2009, 06:00 PM
cbelt3 wrote:
Recommend an experiment. Put together a prospect page for one product with his verbiage. Put together another prospect page for another product with a pared down version.
See which sells better.
It is possible that, for his customer base, that he is right. Some people want BS.
So you recommend me doing MORE WORK? ;-)
(not a bad idea, though)
I have considered that the customer base likes all the hard sell, but the amount of stuff is way more ridiculous than most.