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A friend at a law firm wants to self publish targeted brochures and is asking me about Quark.
That seems like overkill to me.
Is there a simpler (but still elegant) solution?
Better than Word or Pages, but not as complex as the big programs like Quark and InDesign?
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Crayons & construction paper.
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I've been pleasantly surprised at how easy it is to work in Pages. However, I can't vouch for it's prepress capabilities.
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Why am I the only person who's thinking MS Word ?
Yea, evil, I know, but hey. Everyone's got it. Besides, if they want to do targeted it's not horribly hard to set up mail merge and do a sort of database driven brochure generation 'system' on the cheap.