Eat fried chicken FOR THE CURE!

[Grace62]

Unfortunately, it was real. This was an earlier Komen PR fiasco and marketing disaster. They launched the partnership in 2010, both organizations apparently clueless about how it would be perceived. There was a lot of backlash and the partnership is no more.

http://gettingattention.org/articles/127...n-kfc.html

This group's home page has a good article about the damage Komen has done to its brand in this latest episode.